September 21, 2018

A Peek into China’s Fast-Changing Mobile Marketing Scene

Mobile advertising is booming in China. It is no surprise considering the country has 731 million internet users, over 95% of which access the internet from their mobile phones.

March 15, 2018

Flaregames Sets Its Sights on Solving China's Publishing Problems with Yeahmobi Partnership

Yeahmobi has recently signed a big new partnership with German publisher Flaregames. Together, the two will strive to help developers get their games released in China.

March 7, 2018

Mobile Performance Marketing Platform Yeahmobi Joined the IAB Tech Lab

Mobile performance marketing platform Yeahmobi has announced that the company has officially joined the Interactive Advertising Bureau (IAB)’s Tech Lab, as a member of its openRTB working group.

January 2, 2018

Yeahmobi Partners with Forensiq to Bolster Ad Fraud Detection, Purify Web Traffic

Leader in ad fraud detection and prevention helps mobile advertising platform provide more accurate reporting

September 17, 2017

Mobile Marketer Out to Build Bridges Between China and the World

The founder of China's Yeahmobi wants to help Chinese firms enter new markets overseas and foreign firms to find customers in the world's largest market.

December 22, 2016

Mobile Advertising Network Yeahmobi Raises About $100 Million in Funding for Expansion

Mobile performance marketing network Yeahmobi has just raised RMB 639 million (about $100 million), to bolster its global expansion. The Xi'an, China-based company is now valued at about RMB 5 billion (about $720 million).

December 19, 2016

China’s Yeahmobi Raises $100 Million to Expand Mobile Ad Network

The company will use the money as working capital for its mobile ad business and as a reserve fund for future acquisitions.

April 14, 2015

How Yeahmobi is Helping Chinese Indie Developers to Monetize and Expand Internationally

Developments in ad technology platforms mean that platforms can cater to both the advertising and the monetization needs of app developers.

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